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% replaces any number of letters (la% - lake, lamp)_ replaces one letter (ca_ - car, cat)

Crossword clues for Puffs brand:

REESES: Puffs brand
REESES: Puffs cereal brand
CHEETOS: Puff-snack brand
REESES: Candy brand before "Pieces" and "Puffs"
CHEETOS: Snack brand sold in twists and puffs