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% replaces any number of letters (la% - lake, lamp)_ replaces one letter (ca_ - car, cat)

Crossword clues for Conventioneer's freebie:

TOTEBAG: Conventioneer freebie
SWAG: Conventioneers' freebies
SWAGBAG: Conventioneer's freebie
TOTE: Conventioneer's freebie